Google Analytics Goals
These are recommended Google Analytics Goals for gaining insights with tools like conversion funnels. Goals are specific to each business, but here are some ideas of things to assign as…
Testing Checklist
…ad blocking apps Verify Universal Google Analytics are instated Verify Google Analytics event tracking is working properly Verify Google AdWords integration is working properly (if needed) Add referrer spambot protection…
nebula_session_id()
…with !) cid – Google Analytics CID This is parsed from the Google Analytics cookie (two numbers separated by .) or generated by Nebula (four groups of numbers separated by…
Analytics Overview
One of the most notable features of Nebula is how it integrates analytics out of the box. Simply add your Tracking ID from Google Analytics and Nebula will immediately send…
Google Analytics Calculated Metrics
For free accounts, Google Analytics allows 5 calculated metrics per view. These are custom equations to assist insights. For many great ideas of custom calculated metrics, read this article. Note…
Google Analytics Custom Alerts
These are recommended custom alerts for Google Analytics to be notified when certain things happen on the website. It is advised to check both the “Send me an email…” for…
Google Analytics Campaign URL Generator
This is a campaign URL builder for Google. This generator validates the URL and will automatically encode strings as needed. It also generates on input (instead of having to submit…
is_analytics_allowed()
This checks several conditions to determine if analytics should be enabled for this rendering. Conditions that do not allow analytics: If “Do Not Track” header is present and the Nebula…
google_review_url()
The Google Place ID can be entered in Nebula Options where this function will look if a specific Place ID is not included when this function is called. Note: This…
Using Nebula DOM Events in Google Tag Manager
…is handling the Google Analytics tracking, but GTM is being used for additional analytics platforms that would benefit from Nebula’s “generic” interaction detections. To do this you need to: Create…